Massage Therapists
Key Insights
Massage Therapists are a dynamic career within the sector, offering a unique blend of opportunities and challenges for professionals seeking meaningful work.
The median annual salary for this occupation is $57,950, which is below the typical salary for this field. Over the next decade, employment is projected to grow by 15.0%, reflecting very strong growth trends and exceptional demand for this field . The automation risk for this occupation is 48.0%. This suggests a high degree of job security, as automation is less likely to impact this role in the near future. Work-life balance is rated as 9.6, which can be an important factor for job satisfaction and overall well-being.
Individuals with Social, Conventional, or Investigative personality traits tend to thrive in this career. Key skills for success include Communication skills, Decision-making skills, Empathy, Integrity, Interpersonal skills, Physical stamina, Physical strength and dexterity, Time-management skills. Developing and refining these abilities can set you apart from other candidates and help you excel in your role. Notable strengths for this occupation are High Demand, Flexible Work, Continuous Learning. Leveraging these strengths can lead to greater job satisfaction and career advancement. Some common challenges professionals may encounter include Burnout Risk, Rapid Technological Change. Being aware of these potential obstacles can help you prepare and develop strategies to overcome them.
The highest employment levels for this occupation are found in California, offering strong job prospects in that region. The leading industry for this role is Offices of chiropractors, which may provide additional opportunities for specialization and growth.
Whether you are just starting your career journey or looking to make a change, Massage Therapists offers a compelling mix of salary potential, job outlook, and personal fit. By understanding the key factors that influence success in this field, you can make informed decisions and position yourself for long-term achievement.
What They Do
Massage Therapists are healthcare and wellness professionals who use therapeutic touch and manual techniques to relieve pain, reduce stress, improve circulation, and support overall physical and mental well-being. They work with clients to address muscle tension, injuries, and chronic conditions while promoting relaxation and recovery. Their role blends clinical knowledge with personalized care in a wide range of wellness and healthcare settings.
This career is well suited for individuals who enjoy helping others feel better, working hands-on, and supporting holistic health.
What Do Massage Therapists Do?
Massage therapists assess clients’ needs and apply appropriate techniques to support health and comfort. Their responsibilities focus on safety, effectiveness, and client well-being.
Common responsibilities include:
- Evaluating clients’ health histories and treatment goals
- Applying massage techniques to muscles and soft tissues
- Adjusting pressure and methods based on client feedback
- Maintaining a clean, safe, and calming treatment environment
- Documenting sessions and client progress
- Educating clients on stretching, posture, or self-care
- Following professional ethics and hygiene standards
Types of Massage Therapy
Massage therapists may specialize in one or more techniques or client populations:
- Swedish Massage: Focuses on relaxation and stress relief.
- Deep Tissue Massage: Targets chronic muscle tension and pain.
- Sports Massage: Supports athletic performance and injury recovery.
- Medical or Clinical Massage: Works alongside healthcare providers.
- Prenatal Massage: Supports comfort during pregnancy.
- Reflexology and Specialized Techniques: Focus on specific pressure points.
Skills and Abilities Needed
Massage therapists combine physical skill with interpersonal awareness.
Core Professional Skills
- Knowledge of human anatomy and physiology - Proficiency in massage techniques and body mechanics - Client assessment and treatment planning - Hygiene, sanitation, and safety practices - Time management and session flow - Basic recordkeeping and schedulingPersonal Qualities That Matter
- Empathy and compassion - Physical stamina and strength - Professional boundaries and ethics - Good communication and listening skills - Calm, supportive presence - Attention to client comfort and feedbackEducation and Licensure Pathway
Becoming a massage therapist requires formal training and licensure:
- Postsecondary Massage Therapy Program: Typically 500–1,000+ hours of instruction
- Licensing Examination: Required in most states
- State Licensure or Certification: Legal requirement to practice
- Continuing Education: Required to maintain licensure and learn new techniques
- Professional Memberships (optional): Support credibility and networking
Licensing requirements vary by state and country.
Where Do Massage Therapists Work?
Massage therapists are employed across healthcare and wellness environments:
- Spas and Wellness Centers
- Chiropractic and Physical Therapy Clinics
- Hospitals and Medical Offices
- Sports and Fitness Facilities
- Hotels, Resorts, and Cruise Ships
- Self-Employed or Private Practices
Work schedules may include evenings, weekends, or flexible hours.
How Much Do Massage Therapists Earn?
Earnings vary based on location, setting, and client base:
- Entry-Level Therapists: Typically earn hourly wages or per-session fees
- Experienced or Specialized Therapists: Often earn higher pay with repeat clientele
- Self-Employed Therapists: Income depends on scheduling and demand
Compensation may include tips or package pricing.
Is This Career Difficult?
Massage therapy is physically demanding and requires strong body mechanics. Therapists must manage physical strain, emotional boundaries, and client expectations. The challenge lies in delivering consistent, high-quality care while protecting one’s own health and well-being.
Who Should Consider Becoming a Massage Therapist?
This career may be a strong fit if you:
- Enjoy hands-on healing work
- Want to help people manage pain and stress
- Are comfortable working one-on-one with clients
- Prefer flexible or self-directed schedules
- Value wellness, balance, and holistic health
How to Prepare Early
- Study anatomy, biology, or health sciences
- Practice good posture and body mechanics
- Develop communication and interpersonal skills
- Explore wellness or fitness-related experiences
- Research accredited massage therapy programs
Massage therapists promote healing and relaxation through skilled, compassionate touch, helping clients improve physical comfort, reduce stress, and enhance overall well-being.
Career Video
Key facts
Top Skills
StartRight Career Intelligence Metrics
Job Growth Outlook
+15.0%Automation Risk Assessment
Medium RiskWork-Life Balance Score
9.6/10Personality Fit (RIASEC Profile)
Powered by O*NET Career Profiling
Personality Match: The higher the score (out of 10), the better this career matches that personality type. People with similar interests and work styles tend to be most satisfied in careers that match their personality profile.
Strengths
- High Demand
- Flexible Work
- Continuous Learning
Challenges
- Burnout Risk
- Rapid Technological Change
Median Salary Comparison
Employment projection (2024–2034)
Geographic Employment & Wage Analysis
BLS OEWS Data Updated 2024-05States with Highest Employment
- California 15,240
- Texas 7,780
- Florida 7,660
- New York 4,700
- Illinois 4,600
- Colorado 4,160
- Washington 3,590
- Arizona 2,840
- North Carolina 2,750
- Pennsylvania 2,700
Regional Wage Variations
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California -16%$48,430
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Texas -2%$56,540
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Florida -14%$49,880
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New York 1%$58,730
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Illinois 5%$60,640
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Colorado 3%$59,560
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Washington +43%$82,820
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Arizona 3%$59,550
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North Carolina +6%$61,670
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Pennsylvania -1%$57,660