Key Insights
Photographers are a dynamic career within the sector, offering a unique blend of opportunities and challenges for professionals seeking meaningful work.
The median annual salary for this occupation is $42,520, which is below the typical salary for this field. Over the next decade, employment is projected to grow by 2.0%, reflecting modest demand and new opportunities . The automation risk for this occupation is 15.0%. This suggests a high degree of job security, as automation is less likely to impact this role in the near future. Work-life balance is rated as 8.4, which can be an important factor for job satisfaction and overall well-being.
Individuals with Artistic, Social, or Enterprising personality traits tend to thrive in this career. Key skills for success include Artistic ability, Business skills, Computer skills, Customer-service skills, Detail-oriented skills, Interpersonal skills. Developing and refining these abilities can set you apart from other candidates and help you excel in your role. Notable strengths for this occupation are High Demand, Flexible Work, Continuous Learning. Leveraging these strengths can lead to greater job satisfaction and career advancement. Some common challenges professionals may encounter include Burnout Risk, Rapid Technological Change. Being aware of these potential obstacles can help you prepare and develop strategies to overcome them.
The highest employment levels for this occupation are found in California, offering strong job prospects in that region. The leading industry for this role is Publishing, broadcasting, and content providers, which may provide additional opportunities for specialization and growth.
Whether you are just starting your career journey or looking to make a change, Photographers offers a compelling mix of salary potential, job outlook, and personal fit. By understanding the key factors that influence success in this field, you can make informed decisions and position yourself for long-term achievement.
What They Do
Photographers are creative professionals who capture, edit, and produce images that tell stories, document events, and communicate ideas. Their work spans artistic expression, commercial projects, journalism, and technical imaging, using photography to inform, persuade, preserve memories, or create visual impact. Photographers blend artistic vision with technical skill to produce compelling visuals across print and digital media.
This career is well suited for individuals who enjoy creativity, visual storytelling, and working independently or with clients in diverse settings.
What Do Photographers Do?
Photographers plan, shoot, and process images to meet artistic, editorial, or commercial goals.
Common responsibilities include:
- Planning photo shoots and selecting locations or studios
- Setting up cameras, lighting, and accessories
- Capturing images according to creative or client requirements
- Editing and retouching photos using digital software
- Organizing, storing, and archiving image files
- Communicating with clients or editors to refine visual goals
- Managing copyrights, licenses, and usage agreements
Types of Photography
Photographers may specialize in particular subjects or markets:
- Portrait Photographers: Capture individuals, families, or groups.
- Commercial and Advertising Photographers: Create images for marketing and branding.
- Photojournalists: Document news events and real-world stories.
- Fashion and Editorial Photographers: Work with designers, models, and publications.
- Nature and Wildlife Photographers: Photograph landscapes and animals.
- Scientific or Technical Photographers: Produce precise images for research or documentation.
Skills and Abilities Needed
Photographers combine creative vision with technical expertise.
Core Professional Skills
- Camera operation and exposure control - Lighting techniques and composition - Digital photo editing and retouching - Visual storytelling and aesthetic judgment - File management and workflow organization - Understanding of copyright and image usagePersonal Qualities That Matter
- Creativity and artistic sensitivity - Attention to detail - Patience and timing - Communication and interpersonal skills - Adaptability to changing conditions - Self-motivation and business awarenessEducation and Training Pathway
Paths into photography are flexible and portfolio-driven:
- Postsecondary Education (optional): Photography, fine arts, or visual media programs
- Hands-On Practice and Portfolio Development: Essential for demonstrating skill
- Workshops and Mentorships: Learning advanced techniques and styles
- On-the-Job Experience: Assisting professional photographers
- Continuous Learning: Keeping up with equipment and software advances
Where Do Photographers Work?
Photographers work in a variety of creative and commercial environments:
- Freelance and Self-Employed Settings
- Photography Studios
- Media and Publishing Organizations
- Advertising and Marketing Agencies
- Corporate and E-Commerce Teams
- Scientific, Medical, or Government Institutions
Work may involve travel, irregular hours, and project-based schedules.
How Much Do Photographers Earn?
Earnings vary widely based on specialization, experience, and business model:
- Entry-Level or Part-Time Photographers: Often earn project-based income
- Established Professionals: Earn more through reputation and client base
- Commercial or Specialized Photographers: May earn higher fees
Income can fluctuate with demand and contracts.
Is This Career Difficult?
Photography is both creatively and competitively demanding. Professionals must balance artistic vision with technical execution, client expectations, and business management. The challenge lies in standing out creatively, adapting to technology changes, and sustaining consistent work.
Who Should Consider Becoming a Photographer?
This career may be a strong fit if you:
- Enjoy visual creativity and storytelling
- Are technically curious about cameras and lighting
- Can work independently and manage projects
- Communicate well with clients or subjects
- Are comfortable with variable income
How to Prepare Early
- Practice photography regularly across different subjects
- Learn composition, lighting, and editing fundamentals
- Build a strong portfolio of your best work
- Study visual arts and storytelling techniques
- Explore business basics for freelance or studio work
Photographers translate moments, ideas, and emotions into lasting images, using light, composition, and creativity to shape how stories are seen, remembered, and shared across cultures and media.
Career Video
Key facts
Top Skills
StartRight Career Intelligence Metrics
Job Growth Outlook
+2.0%Automation Risk Assessment
Low RiskWork-Life Balance Score
8.4/10Personality Fit (RIASEC Profile)
Powered by O*NET Career Profiling
Personality Match: The higher the score (out of 10), the better this career matches that personality type. People with similar interests and work styles tend to be most satisfied in careers that match their personality profile.
Strengths
- High Demand
- Flexible Work
- Continuous Learning
Challenges
- Burnout Risk
- Rapid Technological Change
Median Salary Comparison
Employment projection (2024–2034)
Geographic Employment & Wage Analysis
BLS OEWS Data Updated 2024-05States with Highest Employment
- California 7,300
- Florida 4,450
- Texas 3,780
- New York 3,620
- Illinois 2,530
- Pennsylvania 2,000
- Ohio 1,970
- Georgia 1,950
- North Carolina 1,620
- Virginia 1,360
Regional Wage Variations
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California +19%$50,610
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Florida -10%$38,230
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Texas -14%$36,760
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New York +36%$57,700
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Illinois -19%$34,600
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Pennsylvania -7%$39,640
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Ohio -20%$33,990
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Georgia -6%$40,050
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North Carolina -10%$38,400
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Virginia 2%$43,180