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Health Education Specialists

SOC: 21-1091 • Data from U.S. Bureau of Labor Statistics & O*NET

Key Insights

Health Education Specialists are a dynamic career within the sector, offering a unique blend of opportunities and challenges for professionals seeking meaningful work.

The median annual salary for this occupation is $63,000, which is above the typical salary for this field. Over the next decade, employment is projected to grow by 4.0%, following overall growth trends and steady opportunities . The automation risk for this occupation is 6.0%. This suggests a high degree of job security, as automation is less likely to impact this role in the near future. Work-life balance is rated as 8.5, which can be an important factor for job satisfaction and overall well-being.

Individuals with Social, Artistic, or Investigative personality traits tend to thrive in this career. Key skills for success include Analytical skills, Communication skills, Instructional skills, Interpersonal skills, Problem-solving skills. Developing and refining these abilities can set you apart from other candidates and help you excel in your role. Notable strengths for this occupation are High Demand, Flexible Work, Continuous Learning. Leveraging these strengths can lead to greater job satisfaction and career advancement. Some common challenges professionals may encounter include Burnout Risk, Rapid Technological Change. Being aware of these potential obstacles can help you prepare and develop strategies to overcome them.

The highest employment levels for this occupation are found in California, offering strong job prospects in that region. The leading industry for this role is Hospitals; state, local, and private, which may provide additional opportunities for specialization and growth.

Whether you are just starting your career journey or looking to make a change, Health Education Specialists offers a compelling mix of salary potential, job outlook, and personal fit. By understanding the key factors that influence success in this field, you can make informed decisions and position yourself for long-term achievement.

What They Do

Health Education Specialists are public health professionals who design and deliver programs that promote wellness, prevent disease, and improve health outcomes. They work at the intersection of education, behavior science, and community engagement to help individuals and populations make informed health decisions. Rather than providing clinical care, health education specialists focus on prevention—addressing issues like nutrition, physical activity, substance use, sexual health, and chronic disease management.

This career is well suited for individuals who are passionate about public health, enjoy teaching and outreach, and want to create measurable improvements in community well-being.

What Do Health Education Specialists Do?

Health education specialists assess community needs, develop evidence-based programs, and evaluate the effectiveness of health initiatives. Their work emphasizes behavior change, access to resources, and health equity.

Common responsibilities include:

  • Assessing health needs of communities or target populations
  • Designing and implementing health education programs
  • Developing educational materials and campaigns
  • Teaching classes, workshops, or training sessions
  • Collecting and analyzing data to evaluate program effectiveness
  • Collaborating with community organizations and stakeholders
  • Advocating for healthy policies and environments

Areas of Focus

Health education specialists may concentrate on specific populations or health topics:

  • Community Health Education: Programs for neighborhoods, schools, or local organizations.
  • School Health Education: Supporting student wellness and healthy behaviors.
  • Workplace Wellness: Designing programs to improve employee health and productivity.
  • Chronic Disease Prevention: Education around diabetes, heart disease, and obesity.
  • Maternal and Child Health: Supporting healthy pregnancies and early childhood development.
  • Public Health Advocacy: Promoting policies that support healthier communities.

Skills and Abilities Needed

Health education specialists blend analytical skills with strong communication and cultural competence.

Core Professional Skills

- Health needs assessment and program planning - Curriculum and instructional design - Data collection, analysis, and evaluation - Public speaking and facilitation - Health communication and messaging - Grant writing and program reporting

Personal Qualities That Matter

- Empathy and cultural sensitivity - Strong communication and listening skills - Organizational and project management ability - Passion for prevention and health equity - Adaptability in diverse community settings - Ethical judgment and professionalism

Education and Training Pathway

Most health education specialists enter the field through formal education in public health or related disciplines:

  • Bachelor’s Degree: Commonly in public health, health education, health promotion, or community health
  • Advanced Education (often preferred): Master’s degree in public health (MPH) or health education
  • Professional Certification: Credentials such as Certified Health Education Specialist (CHES) or Master CHES (MCHES)
  • Field Experience: Internships or practicums in community or public health settings
  • Continuing Education: Ongoing learning to maintain certification and skills

Where Do Health Education Specialists Work?

Health education specialists are employed across public, private, and nonprofit sectors:

  • Public Health Departments and Government Agencies
  • Hospitals and Healthcare Systems
  • Schools, Colleges, and Universities
  • Nonprofit and Community Organizations
  • Corporate Wellness Programs
  • Research and Policy Organizations

Many roles involve community outreach and collaboration.

Is This Career Difficult?

Health education is intellectually and emotionally demanding. Specialists must translate scientific information into accessible guidance, engage diverse populations, and demonstrate measurable impact—often with limited resources. Success requires persistence, creativity, and strong community relationships.

Who Should Consider Becoming a Health Education Specialist?

This career may be a strong fit if you:

  • Are passionate about prevention and public health
  • Enjoy teaching, outreach, and community engagement
  • Value equity and social impact
  • Like planning programs and measuring outcomes
  • Prefer non-clinical roles with real-world impact

How to Prepare Early

  • Take courses in health, biology, and social sciences
  • Volunteer with community health or nonprofit organizations
  • Build public speaking and communication skills
  • Learn basic data analysis and program evaluation
  • Explore public health internships or service-learning opportunities

Health education specialists empower individuals and communities with knowledge and skills that prevent disease, promote wellness, and create healthier futures.

Career Video

Video from CareerOneStop, sponsored by U.S. Department of Labor

Key facts

Median: $63,000
Employment: 71,800
Growth (2024–2034): +4.0%
Education: Bachelor's degree

Top Skills

Analytical skills Communication skills Instructional skills Interpersonal skills Problem-solving skills

StartRight Career Intelligence Metrics

Job Growth Outlook

+4.0%
Steady growth: This field is expected to grow at a rate similar to the overall job market.

Automation Risk Assessment

Low Risk
6.0% probability of being automated in the next 10-20 years. This job is relatively safe from automation due to its creative, social, or complex problem-solving requirements.

Work-Life Balance Score

8.5/10
Excellent work-life balance based on typical work schedules, stress levels, and time demands.

Personality Fit (RIASEC Profile)

4.0
Realistic
5.8
Investigative
7.0
Artistic
9.2
Social
5.0
Enterprising
5.8
Conventional
Powered by O*NET Career Profiling

Personality Match: The higher the score (out of 10), the better this career matches that personality type. People with similar interests and work styles tend to be most satisfied in careers that match their personality profile.

O*NET Official Logo Official assessment tool by the U.S. Department of Labor

Strengths

  • High Demand
  • Flexible Work
  • Continuous Learning

Challenges

  • Burnout Risk
  • Rapid Technological Change

Median Salary Comparison

Employment projection (2024–2034)

Geographic Employment & Wage Analysis

BLS OEWS Data Updated 2024-05
View Interactive BLS Maps

States with Highest Employment

  • California 14,650
  • Texas 4,550
  • New York 3,850
  • Georgia 3,260
  • Florida 2,710
  • Pennsylvania 2,230
  • Maryland 2,160
  • Massachusetts 1,970
  • North Carolina 1,830
  • Michigan 1,820
BLS OEWS data (2024-05)

Regional Wage Variations

  • California -5%
    $60,150
  • Texas -11%
    $56,210
  • New York -4%
    $60,320
  • Georgia +54%
    $97,010
  • Florida -15%
    $53,460
  • Pennsylvania +19%
    $75,020
  • Maryland +60%
    $101,090
  • Massachusetts -1%
    $62,270
  • North Carolina -13%
    $54,720
  • Michigan -16%
    $52,830
BLS OEWS state wage data
Top Metropolitan Areas
New York-Newark-Jersey City
Employment: High Growth: +3.2%
Los Angeles-Long Beach
Employment: High Growth: +2.8%
Chicago-Naperville-Elgin
Employment: Medium Growth: +1.5%
Dallas-Fort Worth
Employment: Medium Growth: +4.1%
San Francisco-Oakland
Employment: High Growth: +2.3%
Based on BLS metropolitan area data
Industries with Highest Concentrations
Hospitals; state, local, and private
85%
Government, excluding state and local education and hospitals
70%
Ambulatory healthcare services
55%
Regional Job Market Outlook
Strong
West Coast
Stable
Northeast
Growing
South